Archive for the ‘News’ Category

The Future Still Needs the Gimbels Skybridge

Friday, July 1st, 2022

For nearly a century, the Gimbels skybridge has served as a kind of gatehouse announcing Pennsylvania Station on the next block west. Few would guess that its interior was once continuous with the station’s. The bridge will disappear if plans for the Empire Station Complex proceed. This would be a terrible loss. It is by far the most prominent aerial bridge from an era when the rest of the world looked to New York as the skyscraping, multi-level City of the Future—the crowning example of a phenomenon that influenced modern architecture and still captivates and inspires.

According to a 2014 New York Times piece by Christopher Gray, the bridge was built in 1926 when the Gimbels department store acquired the Cuyler Building across West 32nd Street and hired Shreve & Lamb—soon to be Shreve, Lamb & Harmon, and architects of the nearby Empire State Building—to connect offices in the building to the main store. Gray wrote, “The architects’ design was a no-holds-barred exemplar of the pedestrian bridge, a triplex skywalk with broad windows and magnificent copper cladding.”

Gray observed that, “Although there is classical ornament, such as pilasters and coffers, the flat, machinelike character of the material suggests Art Deco, then barely emergent in the United States.” He noted that in 1982 The New Yorker called the bridge “the Chartres of aerial tunnelry.”  

A 1924 skybridge across 33rd Street, also by Shreve & Lamb, linked the other side of Gimbels to the former Saks store. (It is shown being demolished in 1966.) When Saks moved to its Fifth Avenue location in 1922, Gimbels took over the old building, operating it as Saks-34th Street. The tamely classical Gimbels-Saks bridge shows how far its architects’ style stepped into the future by the time of the Gimbels-annex bridge two years later.

The two Gimbels bridges were part of a layered transportation arrangement for which New York was world famous. The streets beneath these bridges passed in turn over the subway, accessible through the Gimbels store. A pedestrian tunnel also connected Gimbels to Pennsylvania Station, passing beneath the Hotel Pennsylvania and Seventh Avenue. One could have entered this enclosed system through Gimbels, its annex, or Saks-34th Street and next stepped outdoors in Chicago, having accessed Penn Station through the connecting bridge-tunnel-building network.

The Hotel Pennsylvania and the Governor Clinton (now Stewart) Hotel were also part of this network, linked to the station by tunnels under Seventh Avenue. An out-of-towner could arrive by train at Penn station, get a haircut in its barber shop, buy underwear in Gimbels’ bargain basement and a suit at Saks, wear them to dinner in a station or hotel restaurant, listen to a big band in the Hotel Pennsylvania’s Café Rouge, sleep in one of the hotels’ thousands of beds, breakfast in the station’s cafeteria, and return home—without ever stepping outdoors. The linked buildings provided enough services to amount to a city within a city. Like their contemporary mixed-use complex at Grand Central Terminal, they anticipated the megastructure movement of the 1960s and 70s which melded buildings to transportation and aspired to place the full range of urban functions under one roof. In his 1976 book, Megastructure: Urban Futures of the Recent Past, Reyner Banham wrote that “patriotic Gothamites eager to claim the concept as a New York invention” could point to Penn Station, Grand Central, and Rockefeller Center. The movement had peaked by the time of his writing but it moved architecture’s needle. It’s ideas still guide leading architectural theorists like Rem Koolhaas and Steven Holl.  

Shreve, Lamb & Harmon’s Art Deco Empire State Building is seen beyond their proto-Deco Gimbels skybridge which Christopher Gray called “one of the city’s great works of metal.” Both were designed in the late 1920s, a mythic period of concentrated activity when the exuberance of New York architecture reached a crescendo and many of the city’s best-loved and most defining works were produced. Both structures were the apotheosis of their type, the aerial bridge and skyscraper, which in combination dominated early-twentieth-century visions of cities to come. When Kuala Lumpur’s 1998 Petronas Towers followed in the Empire State Building’s footsteps as the world’s tallest buildings, their linking skybridge carried the DNA of this imagery.

The Empire State Building’s top, another of the city’s great works of metal, was touted as a mooring mast for zeppelins. Impractical for this use, its real purpose was to contribute to the building’s record-setting height. The mooring-mast claim was telling, though. The skies of urban fantasies inspired by New York were alive with airships. It’s as if the Empire State Building’s designers felt obliged to deliver. Like skybridges and skyscrapers, lighter-than-air vehicles resisted gravity. These ingredients mixed to create popular urban visions that promised liberation from an earthbound existence.

Images like Harry M. Pettit’s rendering for Moses King’s guidebook, Views of New York, and William Robinson Leigh’s painting, “Visionary City,” both from 1908, exaggerated New York’s towers and aerial pathways to project the future. Practicality aside, these cityscapes looked thrilling to inhabit. Aerial bridges allow people to magically step through building façades and cross streets in the air. Space takes on dizzying visual depth and unprecedented three-dimensional navigability. All of this plays to our fundamental condition as mobile bodies in space possessed of free will. The immersive motion in these images coincided with the advent of popular movies which also appealed to the modern appetite for speed, daring, and excitement.

The illustration at left was featured on the cover of Scientific American in 1913 and reproduced the same year as “The Circulation of the Future and the Cloudscrapers of New York” in the Milanese magazine L’Illustrazione Italiana. Such images inspired the influential Milan-based Italian Futurist movement, as seen in Antonio Sant’Elia’s study for his project La Città Nuova (The New City) at right.

This 1914 rendering is Sant’Elia’s most fully developed rendering of La Città Nuova. (He was killed two years later in World War One at just 28.) Bridges, overpasses, and transportation systems aren’t tacked onto the static buildings of a traditional city, but used as the building blocks of a new kind of dynamic, city-scale structure that jettisons architectural history.

In the 1914 image at left, Sant’Elia imagined a station for airplanes and trains with funiculars. Manhattan’s Westyard Distribution Center at right was designed by Davis Brody and opened in 1969—one of countless buildings around the world influenced by Sant’Elia’s unbuilt body of work. The historic photo shows Westyard straddling the West Side Rail Yards. It has been renovated as Five Manhattan West. The block of the railyard beyond it has been decked over and developed as Hudson Yards. The block in the foreground has been decked over and developed as part of Midtown West, with a central pedestrian mall running from Five Manhattan West to Ninth Avenue directly opposite the west entrance of the new Moynihan Train Hall. The mall’s axis resumes on the other side of Moynihan Train Hall and Penn Station as 32nd Street, passing directly under the Gimbels skybridge like a through-line of architectural history.

Five Manhattan West, formerly Westyard, is seen with its newly enhanced dynamic diagonals at upper right in this rendering of the High Line’s planned Moynihan Connector. The pedestrian bridge will link a tree-covered extension of the High Line’s spur to the new Manhattan West mall (a right turn just past the pink-flowering trees) which approaches the Train Hall. Another connector will link the north leg of the High Line to the west terrace of the Javits Center and a long-planned but never-built pedestrian bridge over the West Side Highway to Hudson River Park. Together with the High Line itself, this pedestrian network, raised above street traffic, may be one of the closest things ever built to those layered-city magazine fantasies that inspired Sant’Elia and the Futurists.

Fritz Lang said his classic 1927 film Metropolis was inspired by a 1924 visit to New York. It was also clearly influenced by futuristic visions of New York and Sant’Elia’s projects, as have been science fiction movies from Blade Runner to Brazil to The Fifth Element, the latter featuring a future New York dense with skybridges and flying taxis. The richly activated three-dimensionality of early visions on paper is inherently cinematic, as witnessed by countless cinematic shoot-outs on the monkey-bar catwalks and ladders of abandoned warehouses. Forward-looking architecture naturally shares territory in the future with science fiction; Frank Lloyd Wright’s 1924 Ennis House was still out-there enough to portray 2019 Los Angeles in Blade Runner.

This rendering of the 1963 Walking City project by the avant-garde architectural group Archigram is captioned: “Each walking unit houses not only a key element of the capital, but also a large population of world-traveler-workers.” With its leg-like bridges, the Walking City is in the futuristic skybridge-city tradition. It is also in the city-within-a-city tradition of interconnected buildings forming self-contained complexes like the ones centered on Penn Station and Grand Central Terminal. The scheme does the motion-infused city one better—the city itself moves. Reyner Banham included this image in Megastructure, writing of its units: “Their location here in the East River, with the towers of Manhattan in the background, suggests a deliberate challenge to older visions of the future.”

Freed from the land and knee-deep in the Hudson against a backdrop of midtown skyscrapers, Architect Steven Holl’s 1990 Parallax Towers project mirrors Archigram’s Walking City on the opposite side of Manhattan. Its “hybrid buildings” with diverse functions would be connected both underwater and by skybridges.

Holl’s 2009 Linked Hybrid project in Beijing shows that his Parallax Towers scheme was far from a pipe dream. Its eight towers linked by eight bridges house 2,500 residents and recall Matisse’s ring of dancers clasping hands—an apt metaphor for Holl’s intent to un-silo residents, generate random relationships, and “express a collective aspiration.” (They also recall Gimbels when it had a bridge on each side like outstretched arms.) The skybridges contain a swimming pool, fitness room, café, and gallery. Holl’s description places the complex in the best cinematic, layered-city, proto-megastructure New York tradition:

As a “city within a city” the new place has a filmic urban experience of space; around, over and through multifaceted spatial layers. A three-dimensional public urban space, the project has programs that vary from commercial, residential, and educational to recreational.

In this dazzling project, New York’s early skybridges reverberate across a century and around the planet. Linked Hybrid shows that their progeny can be part of a sunnier future that the dystopian ones science fiction movies depend on for dramatic tension and noir atmosphere.

SHoP Architects’ American Copper Buildings were completed in 2018. The project’s towers are connected by a bridge containing a lap pool and lounge, touted as the highest skybridge in New York City and the first to be built in decades. It is proof of the continuing power of the Gimbels bridge, just the other side of the Empire State Building, to inspire.

What does the future hold for the Gimbels skybridge, the “Chartres” of those early spans that gave so much to the future? It cries out for the landmark designation that would protect it, but this would require also designating of the old Gimbels and Cuyler buildings that hold it up. It’s impossible to imagine this being done by our current Landmarks Preservation Commission, which wouldn’t even designate McKim, Mead & White’s adjacent Hotel Pennsylvania a landmark. The Gimbels store clearly merits consideration for landmark status. It was designed by Daniel Burnham, one of the nation’s most influential architects and urban planners.

Christopher Gray’s article stated that the buildings connected by the skybridge have been separately owned since 1994 and that plans were filed in 1995 to remove it. He speculated that the daunting cost of demolition may have stayed the bridge’s execution: “Perhaps money alone is preserving our 20th-century Chartres.” This might be enough to keep it aloft indefinitely were the Empire Station Complex abandoned. If the plan is approved, its zoning changes would greatly increase the built square footage allowed on the Gimbels site. Like most of the property that would be transformed by the Empire Station Complex, the site is owned by Vornado Realty Trust. The more extra area Vornado is allowed to build there, the less reason for it to reuse Gimbels and the more to demolish it and its skybridge, and build all new. In a better world, Vornado would recognize the cultural and potential market value of its property, and incorporate it as the base of any taller building allowed by zoning. Or the Empire Station Complex plan might be modified to make zoning increases contingent on this. That would take the intervention of more enlightened leadership; the project’s Draft Environmental Impact Statement states that there are no historic resources on the Gimbels site.

Even if no longer used as a connector, the Gimbels bridge is wide enough for its three levels to follow modern-skybridge examples and contain programmatic space. It could house tenant-attracting board rooms, lounges, or other amenities with dramatic views, accessed from one side. A little imagination and New York know-how could allow other landmark-worthy structures in the Empire Station Complex’s path to be saved without defeating the plan’s purpose. Foundations could certainly be reconfigured under Saint John the Baptist Church and the Penn Station Powerhouse to allow new tracks and platforms below. Blending authentic New York texture with new development would add great appeal. Steven Spielberg’s West Side Story, from its opening to closing credits, is a paean to the established texture of New York. Not surprisingly, the film includes a likeness of the Gimbel’s bridge.

Hamburg’s Elbphilharmonie is a mixed-use complex in the megastructure tradition, housing concert halls, restaurants, bars, conference rooms, a hotel, a spa, apartments, and parking. Designed by Herzog & de Meuron and completed in 2016, the project reuses a nondescript 1960s brick warehouse as its base. The warehouse reads as an underlying archaeological stratum, expressing how Hamburg’s cultural present is built on its geography and history as a working port.

The Gimbels store could similarly serve as a value-adding base for an even larger building. Its famed designer and architectural merit aside, the building tells of the neighborhood’s intertwined garment-center and retail-district histories. Gimbels was the major competitor of nearby Macy’s, and was completed in the same year as the original Penn Station, near which it was strategically built. Such buildings tell how a neighborhood came to be. They give it historic resonance and a unique identity that can’t be made from scratch—the sort of authentic character that makes people want to live in places like New York. Recycling this embodied history would complement the environmental sustainability of adaptive reuse, for which Gimbels cries out. The nearly million-square-foot structure has enormous embedded energy, high structural capacity, tall ceilings, and abundant windows. It could be adaptively reused for any number of purposes.

Imaginative reuse of old buildings has earned growing recognition not just on environmental grounds, but critically. Last year’s Pritzker Prize—architecture’s highest honor—was awarded to Lacatan & Vassal, the French firm that prides itself on never having demolished a building to construct a new one. This is the direction of the world’s enlightened architecture today—the reverse of what the Empire Station Complex proposes. The plan’s reversion to Robert Moses-era clearcutting of whole city blocks is a special embarrassment for a city that once led the world into the future.

The Empire Station Complex would follow the formula of the unloved Hudson Yards development, but its destruction of historic architecture will make it even more regrettable. New York Times architecture critic Michael Kimmelman put his finger on Hudson Yards’ defining failure, writing that it gives physical form to “a pernicious theory of civic welfare that presumes private development is New York’s primary goal, the truest measure of urban vitality and health, with money the city’s only real currency.” Historic architecture that continues to engage the imagination and inspire is another, very real currency. Miami wouldn’t be the international brand and destination it is if South Beach’s Art Deco hotels had been replaced by larger ones rather than preserved. Who visits or moves to New York for Hudson Yards? It’s Teflon to the imagination, just as the Empire Station Complex promises to be—the very opposite of the mythic New York embodied in the Gimbels skybridge.

photo credits:

American Copper Buildings NY1 (cropped).jpg by Acroterion CC BY-SA 4.0 Int’l

Elbpjilharmonie, Hamburg.jpg by Hachercatxxy CC BY-SA 4.0 Int’l.

New plans still say “teardown” for Chelsea’s oldest house

Friday, June 10th, 2016

In an April 19 public hearing, the Landmarks Preservation Commission asked 404 West 20th Street’s new owner Ajoy Kapoor to return with a more appropriate proposal for altering it. Just released, the revised proposal will go before a public meeting of the Commission on Tuesday. The new design takes a little off the top and still appears to require virtual demolition of all but the façade of the house, the oldest in the Chelsea Historic District. Excerpted from the updated presentation by Kapoor’s architect William Suk and aligned for comparison are, left-to-right, the section of the existing house, the earlier proposal and the current proposal. The new building would still be well over twice the actual area of the approximately 4,000 square foot existing house, thanks in large part to a huge new basement excavation which would in itself make retention of the existing house difficult. In ArchiTakes’ opinion, both the form and substance of the existing house are lost in its proposed replacement. (more…)

Saving the Seamen’s House YMCA

Friday, August 23rd, 2013

 

Designed as a waterfront YMCA for sailors, Seamen’s House has scores of multi-colored terra cotta highlights. Stylized ships’ prows, waves, and Jazz Age riffs on the YMCA’s triangle logo are deployed for maximum effect, lighting up the building’s roof line and window heads. They are an integral part of the building’s composition, and their cleaning and minimal restoration would do much to revitalize a work by great Art Deco designers. Heavy-framed, rusty security screens tell of the building’s more recent use as a prison. Their removal would also greatly improve the appeal of this easily overlooked building.

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Looking Over the Bike Share Gift Horse

Friday, July 12th, 2013

Central Park users rub shoulders with cars on the main loop road until 7PM on weekdays, even though Olmsted and Vaux’s 1857 park design is predicated on sunken transverse roads to block out the sight and sound of street traffic. It’s hard to say what’s worse; the exhaust sucked into lungs of joggers or the nullification of a planned and celebrated refuge from the streets. The deference to cars is striking, given that most New Yorkers don’t own one and under a quarter of Manhattan households do.

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Mythical Lower Manhattan, Part 1 – In Memory of Lebbeus Woods

Tuesday, January 1st, 2013

The Dutch architectural photographer Iwan Baan took this helicopter photo of Downtown blacked-out by Hurricane Sandy. A memorable New York Magazine cover, it resonates with a century-old genre; views of a transformed Lower Manhattan from above New York Harbor.

  

Lebbeus Woods died on October 30th, as Sandy left his downtown neighborhood in the darkness captured by Baan’s photo. His 1999 drawing, Lower Manhattan, shows the Hudson and East Rivers dammed, draining the harbor. “The underground – or lower Manhattan – is revealed,” Woods told BLDGBLOG’s Geoff Manaugh in an interview, continuing:

So I was speculating on the future of the city and I said, well, obviously, compared to present and future cities, New York is not going to be able to compete in terms of size anymore. It used to be a large city, but now it’s a small city compared with Sao Paulo, Mexico City, Kuala Lampur or almost any Asian city of any size. So I said maybe New York can establish a new kind of scale – and the scale I was interested in was the scale of the city to the Earth, to the planet. . . . I wanted to suggest that Lower Manhattan – not lower downtown, but lower in the sense of below the city – could form a new relationship with the planet.

So it was a romantic idea – and the drawing is very conceptual in that sense.

But the exposure of the rock base, or the underground condition of the city, completely changes the scale relationship between the city and its environment. It’s peeling back the surface to see what the planetary reality is. And the new scale relationship is not about huge blockbuster buildings; it’s not about towers and skyscrapers. It’s about the relationship of the relatively small human scratchings on the surface of the earth compared to the earth itself.

Woods’ follows long traditions in both his speculation on the future of Lower Manhattan and his use of it as a scale reference. His image is prescient in omitting the World Trade Center towers. They are probably left out, along with the Manhattan Bridge, in the interest of romantic effect. Woods says he worked from aerial photographs. Some of these may have predated the World Trade Center and other blocky buildings he also left out. He’d have had plenty to choose from, given the historic popularity of the subject and viewpoint.

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The Chelsea Market Deal, brought to you by ULURP

Monday, November 5th, 2012

 

From right to left, Amanda Burden, Christine Quinn, Mayor Bloomberg and Boss Tweed reprise Thomas Nast’s ring of passed blame around Chelsea Market in a flyer that’s started appearing on Chelsea streets.

  

On October 19th, I and others met with City Council Speaker Christine Quinn to discuss Jamestown Properties’ proposed rezoning of Chelsea Market, aimed at adding over a quarter-million square feet of office space to the historic complex. I twice asked Speaker Quinn just how she saw the proposal making sense on zoning basics of use, bulk or environmental impact. She would only say that she hadn’t completed her review, but then still had no answer when we met six days later, just before the City Council’s land-use committee voted to support the proposal, surely with Quinn’s endorsement. Only Speaker Quinn could have stopped the project, but she advanced it in the face of overwhelming community resistance and without being able to say how it was good zoning.

If Speaker Quinn is already beholden to real estate interests in her expected run for mayor next year, she promises to bring to that office a fourth term of the Bloomberg administration’s worst feature; a pro-development, anti-oversight bias. In this New York, real estate runs politics and deals trump zoning. In a New York Times article on the Council’s Chelsea Market vote, David Chen wrote that in remaining “conspicuously quiet about the issue” and failing even to attend a public hearing on it, Quinn “left little doubt . . . that she had been the driving force behind the deal.” It’s pretty official when the Times calls it a deal. (more…)

Buying Michael Bolla’s Chelsea Mansion for Dummies

Friday, October 19th, 2012

A Daily News article on Michael Bolla’s restoration of 436 West 20th Street said “the house was raised 8 inches to become more level.” It appears to be tied to the house next door by a shared party wall. If Bolla raised his house without considering this, it might explain his house’s cracked and sloping façade.  

 

436 West 20th Street, the 1835 Chelsea row house that real estate broker Michael Bolla “restored” and marketed as Chelsea Mansion is for sale. When ArchiTakes first reported on the project’s violations, Bolla swore to a judge that he’d been defamed and trumpeted legal action aimed at me in an obliging press. The press failed to report that he never sued.

ArchiTakes finds Bolla’s row house still has issues at the Department of Buildings that any potential buyer should know about. Drawings have been filed to answer the Department’s objections from an April 7, 2010, audit, but construction hasn’t been modified to match these drawings. (more…)

Is the City Building Google a High Line Skybox?

Thursday, July 5th, 2012

Shown in gold at top are Jamestown Properties’ proposed additions to Chelsea Market: 90,000 square feet at Ninth Avenue and 240,000 square feet at Tenth Avenue above the High Line, which is shown in green. Below is what Jamestown’s proposal might look like, give or take a floor, if it were really about needed office space and not about raiding the High Line’s light, air and sky views. Call it Scheme B. Either option would require a zoning change to increase Chelsea Market’s floor area by 330,000 square feet, but Jamestown’s would need a zoning change that would perversely allow construction within the footprint of a public park. City approval of Jamestown’s proposal is nonetheless thought to be a done deal. (more…)

High Noon at Chelsea Market

Tuesday, March 20th, 2012

The west end of Chelsea Market’s concourse incorporates the historic Nabisco complex’s train shed. About eighty feet of its distinctive clerestory window strip would be blocked by courtyard infill from Jamestown Properties’ proposed addition of a third of a million square feet of office space above it and the High Line. Jamestown’s proposal requires a zoning change that would only hurt Chelsea Market, the High Line and the community. The proposal is slated for city certification on March 26th. While this would technically begin the city’s review process, experience says certification would all but guarantee an addition to Chelsea Market, almost certainly including the cash-cow-in-the-sky office addition above the High Line that’s driving everything. By the time a project is certified, back-room handshakes have typically secured its ultimate approval. The subsequent “review process” merely affords limited opportunities for damage control and concession-seeking by the community.

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Jamestown’s Shady Plan for Chelsea Market

Tuesday, November 22nd, 2011

Last Sunday’s sunshine made the High Line’s “Tenth Avenue Square” a pleasant place to relax, even in late November. The popular grandstand feature would be cast into shadow at the hour this photo was taken if Jamestown Properties builds its planned office tower over Chelsea Market. The effect would be particularly damaging to a park highlight meant for lingering rather than strolling. (more…)

Last Call for Jaume Plensa’s “Echo”

Sunday, August 28th, 2011

Echo, a belief-defying work by Spanish sculptor Jaume Plensa (JOW’-meh PLEHN’-sah) remains on view for only two more weeks, through September 11th. Like Plensa’s own Crown Fountain and Anish Kapoor’s Cloud Gate (aka The Bean), both in Chicago’s Millennium Park, Echo is both art and crowd-pleasing phenomenon. Sadly, unlike those works, Echo is not a permanent installation. If you’re a sympathetic ArchiTakes reader with adequate funds, please buy Echo and donate her to the City. If you haven’t seen this sculpture yet, and even if you don’t have the purchase price, do make it to Madison Square Park and take in this wonder before it vanishes back into whatever dimension it came from. Echo isn’t Plensa’s first giant, elongated female head, but it’s hard to believe she wasn’t conceived specifically for the park, with its trees, which she surreally dwarfs, and surrounding skyscrapers, whose vertical attenuation she echos. The sculpture is part of Mad. Sq. Art’s rotating exhibit series. Its accompanying plaque reads: “Inspired by the myth of the Greek nymph Echo, Plensa’s sculpture depicts the artist’s nine-year old neighbor in Barcelona, lost in a state of thoughts and dreams. Standing 44-feet tall at the center of Madison Square Park’s expansive Oval Lawn, Echo’s towering stature and white marble-dusted surface harmoniously reflect the historic limestone buildings that surround the park. Both monumental in size and inviting in subject, the peaceful visage of Echo creates a tranquil and introspective atmosphere amid the cacophony of central Manhattan.” (more…)

Midtown Undone

Wednesday, July 20th, 2011

Photographed last week, Midtown Plaza’s piecemeal demolition brings the look of a ship breaking yard to the skyline of Rochester, New York. The image may be bracing to those who remember the project’s promise of urban renewal when it was completed in 1962, to the design of urban planner Victor Gruen. According to the Wikipedia entry on Midtown, “Gruen was at the height of his influence when Midtown was completed and the project attracted international attention, including a nationally televised feature report on NBC-TV’s Huntley-Brinkley newscast the night of its opening in April 1962. City officials and planners from around the globe came to see Gruen’s solution to the mid-century urban crisis. Midtown won several design awards.”

A Jewish refugee from Nazi occupied Vienna, Gruen said he arrived in America with “an architectural degree, eight dollars, and no English.” He went from designing Fifth Avenue boutiques to a role as one of America’s premier urban planners. Melding his insights into consumer psychology with a conviction that retail spaces could create communities, Gruen invented the shopping mall. He strove to bring the urbanity of his native Vienna and Europe to America, claiming the Milan Galleria was his model for the mall. In 2004, Malcolm Gladwell wrote in The New Yorker that “Victor Gruen may well have been the most influential architect of the twentieth century” for his creation of the pervasive archetype. Gruen’s impact continues to be registered. Gladwell’s appraisal followed on the publication of Jeffrey Hardwick’s 2004 book, Mall Maker: Victor Gruen, Architect of an American Dream. A decade ago, the media theorist and concept-coiner Douglas Rushkoff began popularizing the Gruen Transfer, also known as the Gruen Effect, by which shoppers are intentionally disoriented and distracted by the retail environment, so they’ll lose focus and succumb to impulse buying. Since 2008, The Gruen Transfer has been the title of an Australian TV series on advertising. In 2009, Anette Baldauf and Katharina Weingartner released the documentary, The Gruen Effect: Victor Gruen and the Shopping Mall.

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Losing Ground at Chelsea Square

Monday, June 20th, 2011

 

Architect Charles C. Haight modeled the General Theological Seminary’s bell tower on Magdalen College’s, Oxford. This view of it from Tenth Avenue and 20th Street would be blocked by Beyer Blinder Belle’s proposed addition to the Seminary’s 1836 West Building. The Seminary’s mid-block grounds were designed to complement set-back garden fronts and distinguished row houses across 20th Street. Together they make one of New York’s best blocks and form the heart of the Chelsea Historic District. The addition will go before a public hearing of the Landmarks Preservation Commission at 11 AM tomorrow, June 21st.

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What New Zoning Could Mean for Chelsea Market

Tuesday, May 31st, 2011

The Landmarks Preservation Commission has denied a recent community request to add the Chelsea Market block to the existing Gansevoort Market Historic District. In a May 19th response to the Request for Evaluation, the Commission’s Director of Research wrote that “the properties do not appear to meet the criteria for designation . . . in part due to the fact that this block does not have a strong connection to the existing Gansevoort Market Historic District, either geographically or historically.”

This was a second attempt to have the block included in the City designated historic district. The Greenwich Village Society for Historic Preservation had earlier gotten the complex listed as part of the Gansevoort Market Historic District recognized by the National Register of Historic Places, but wasn’t able to convince the New York City Landmarks Preservation Commission to include it in its own smaller version of the district that the City designated in 2003. The distinction between City versus State and National designation is critical. Lacking City protection, Chelsea Market could be legally demolished by a private owner despite its State and National Register status, which only regulates publicly sponsored alterations. The website of the New York State Office of Parks, Recreation and Historic Preservation states: “There are no restrictions placed on private owners of registered properties. Private property owners may sell, alter or dispose of their property as they wish.” (more…)

Saving Chelsea Market

Tuesday, March 22nd, 2011

David Burns of STUDIOS Architecture presented his firm’s vision of an expanded Chelsea Market, above, to a meeting of Community Board 4 last night, attended by residents wearing “Save Chelsea Market” buttons. He promptly heard one viewer’s verdict of “ugly building” endorsed by a peal of applause. The view above looks northeast from the West Side Highway. The design tries to break down its oppressive mass by collage effects which could conceivably be said to take inspiration from the accretive vocabulary of the Chelsea Market complex, although Burns didn’t seem to have the heart to even bother trying this pitch. As for fitting in, it wouldn’t be much of an issue. Chelsea Market is part of the Gansevoort Market Historic District that’s listed on the National Register of Historic Places, but this insures State Historic Preservation Office oversight only for public development.  Somehow, the New York City Landmarks Preservation Commission, which would oversee private alterations such as those now proposed, neglected to include the Market in its version of the District. (more…)

Where is Michael Bolla’s Lawsuit?

Tuesday, March 1st, 2011

The doors of developer and real estate broker Michael Bolla’s 1835 rowhouse at 436 West 20th Street remain plastered with building notices over a year after a Daily News puff piece proclaimed it “one of the most perfectly restored homes in Manhattan.” On February 10, the Department of Buildings’ website indicated that the project was issued a Notice to Revoke its renovation permit.

In the year since this website began documenting his project’s problems, Bolla has succeeded in retaining new construction built without first obtaining required approvals, while pursuing a campaign of harassment and legal threat against ArchiTakes and of public disinformation in the press.

ArchiTakes’ experience highlights the risk run by legitimate neighborhood watchdogs: deep-pocketed plaintiffs can brandish groundless threats of lawsuits against them, aiming to buy silence through intimidation and the imposition of legal costs. Such plaintiffs run a risk of their own—that their targets will call their bluff and expose them for the bullies they are by publicly taunting them for failing to follow through on bogus lawsuits they have no hope or expectation of winning. (more…)

The doors of developer and real estate broker Michael Bolla’s 1835 rowhouse at 436 West 20th Street remain plastered with building notices over a year after a Daily News puff piece proclaimed it “one of the most perfectly restored homes in Manhattan.” On February 10, the Department of Buildings’ website indicated that the project was issued a Notice to Revoke its renovation permit.

In the year since this website began documenting his project’s problems, Bolla has succeeded in retaining new construction built without first obtaining required approvals, while pursuing a campaign of harassment and legal threat against ArchiTakes and of public disinformation in the press.

ArchiTakes’ experience highlights the risk run by legitimate neighborhood watchdogs: deep-pocketed plaintiffs can brandish groundless threats of lawsuits against them, aiming to buy silence through intimidation and the imposition of legal costs. Such plaintiffs run a risk of their own—that their targets will call their bluff and expose them for the bullies they are by publicly taunting them for failing to follow through on bogus lawsuits they have no hope or expectation of winning. (more…)

The doors of developer and real estate broker Michael Bolla’s 1835 rowhouse at 436 West 20th Street remain plastered with building notices over a year after a Daily News puff piece proclaimed it “one of the most perfectly restored homes in Manhattan.” On February 10, the Department of Buildings’ website indicated that the project was issued a Notice to Revoke its renovation permit.

In the year since this website began documenting his project’s problems, Bolla has succeeded in retaining new construction built without first obtaining required approvals, while pursuing a campaign of harassment and legal threat against ArchiTakes and of public disinformation in the press.

ArchiTakes’ experience highlights the risk run by legitimate neighborhood watchdogs: deep-pocketed plaintiffs can brandish groundless threats of lawsuits against them, aiming to buy silence through intimidation and the imposition of legal costs. Such plaintiffs run a risk of their own—that their targets will call their bluff and expose them for the bullies they are by publicly taunting them for failing to follow through on bogus lawsuits they have no hope or expectation of winning. (more…)